Why Every Real Estate Agent Should Have A Website
Last year, 65 percent of homebuyers used the Internet for their home search, according to the National Association of REALTORS (NAR). This makes a Website an essential tool for real estate agents wanting to maximize their reach and sales.
Every agent should have a Website because it can help them connect with more potential buyers with less effort, time and money. Consider these statistics from the NAR's "2003 Profile of Homebuyers and Sellers":
Last year, 65 percent of homebuyers used the Internet for their home search, according to the National Association of REALTORS (NAR). This makes a Website an essential tool for real estate agents wanting to maximize their reach and sales.
Every agent should have a Website because it can help them connect with more potential buyers with less effort, time and money. Consider these statistics from the NAR's "2003 Profile of Homebuyers and Sellers":
- 78 percent of homebuyers who searched on the Internet purchased their homes through real estate professionals.
- 70 percent of all Internet-using homebuyers visited a home with a real estate agent as a result of their use of a real estate Web site.
- 87 percent of Realtors have access to a company Website.
Our Professional Approach To Copywriting
1. First, we use the AIDA approach to create effective marketing and sales copy.
Your copy was written to get prospects' attention, build interest, create desire and cause action.
Therefore, we incorporated a targeted marketing message and appropriate call to action statements.
2. Since readers can lose interest within seconds, your copy has been written so it is conversational, easy to understand and clear. Therefore, it includes short paragraphs and sentences and as little industry jargon as possible. Your copy also has been written in a short format because research shows that consumers respond better to shorter copy. They are very busy, impatient and task-oriented, so the messages on your marketing messages must get to the point as quickly and clearly as possible.
3. We also used the active verb tense to make your copy more crisp and engaging. In addition, we included a call to action on your most important pages.
4. Finally, we have written your copy according to Associated Press Style, which is one of the preferred styles for professional business and marketing writing.
5. We also used the active verb tense, contractions and every-day language to make your copy more crisp, appealing and engaging.
2. Since readers can lose interest within seconds, your copy has been written so it is conversational, easy to understand and clear. Therefore, it includes short paragraphs and sentences and as little industry jargon as possible. Your copy also has been written in a short format because research shows that consumers respond better to shorter copy. They are very busy, impatient and task-oriented, so the messages on your marketing messages must get to the point as quickly and clearly as possible.
3. We also used the active verb tense to make your copy more crisp and engaging. In addition, we included a call to action on your most important pages.
4. Finally, we have written your copy according to Associated Press Style, which is one of the preferred styles for professional business and marketing writing.
5. We also used the active verb tense, contractions and every-day language to make your copy more crisp, appealing and engaging.
The Benefit Of Having Your Own Website
Having a presence on the Web through a company-owned site is a positive step in the right direction.
But operating your own Website is even better because you can use it to exclusively promote your
business - and not that of competing agents. You can control the content on your site and customize it to your needs.
Also, you can use a Website to not only communicate important information to prospects,
but also to market the homes you have for sale.
Smart Strategies for Getting the Most from a Website
Here are seven smart ways you can capitalize on having your own Website:
1. Property Listings - Make all of your property listings available online 24 hours a day, seven days a week. You can include photos, descriptions, pricing and other information, as well as highlight a featured home.
2. Virtual Tours - On-line tours can help you reduce the time and cost involved with in-person showings.
3. Online Newsletter - Provide the latest news and information about your industry.
4. Brand Image - A Website can increase your exposure and credibility with potential buyers. This can boost your brand or image, which will make it easier for prospects to trust you and purchase what you have to sell.
5. Downloadable Literature - Place a brochure, listing agreement, or other materials on your site for instant and convenient access. This will help reduce the amount of paper you have to handle, plus cut your printing, faxing and mailing costs - not to mention save you time. It will also allow you to offer enhanced customer service, which can lead to more sales.
6. Helpful Tools & Information - Provide handy tools to help homebuyers calculate payments amortization or other financial data. You can also include direct links to local community, school and employment information.
7. Feedback Form - Allow potential and existing customers to leave valuable feedback that can help you improve your business.
1. Property Listings - Make all of your property listings available online 24 hours a day, seven days a week. You can include photos, descriptions, pricing and other information, as well as highlight a featured home.
2. Virtual Tours - On-line tours can help you reduce the time and cost involved with in-person showings.
3. Online Newsletter - Provide the latest news and information about your industry.
4. Brand Image - A Website can increase your exposure and credibility with potential buyers. This can boost your brand or image, which will make it easier for prospects to trust you and purchase what you have to sell.
5. Downloadable Literature - Place a brochure, listing agreement, or other materials on your site for instant and convenient access. This will help reduce the amount of paper you have to handle, plus cut your printing, faxing and mailing costs - not to mention save you time. It will also allow you to offer enhanced customer service, which can lead to more sales.
6. Helpful Tools & Information - Provide handy tools to help homebuyers calculate payments amortization or other financial data. You can also include direct links to local community, school and employment information.
7. Feedback Form - Allow potential and existing customers to leave valuable feedback that can help you improve your business.
Frequently Asked Questions - Read frequently asked questions and answers about MILLIONSAVER
real estate franchise.
Franchise Comparation Chart - Compare our fees with other real estare franchises. MILLIONSAVER has one of the lowest initial and royalty fees!
Overview of MIllionSaver Franchise - Online presentation explaining MILLIONSAVER franchise business model.
Marketing Tools - How do we use marketing to generatsubstantialal amount of business.
Contact Management Software - Great management tool and excellent software to help agents manage more business.
Knowledge Database Software - Another great tool available at no cost to franchisees.
Profit and Earnings Disclosure - Read this interesting article about franchise earnings and profit disclosures.
Press release - It is about Leads, leads, leads ...
Real Estate know-how:
What To Include on your Website Top Ten
Why Every Agent Must Have A Website
How To Work With a Home Staging
Online Application - Non-Disclosure Agreement - If you want to get more please fill out both online application and NDA Agreement. We will send you our UFOC disclosure.
Franchise Comparation Chart - Compare our fees with other real estare franchises. MILLIONSAVER has one of the lowest initial and royalty fees!
Overview of MIllionSaver Franchise - Online presentation explaining MILLIONSAVER franchise business model.
Marketing Tools - How do we use marketing to generatsubstantialal amount of business.
Contact Management Software - Great management tool and excellent software to help agents manage more business.
Knowledge Database Software - Another great tool available at no cost to franchisees.
Profit and Earnings Disclosure - Read this interesting article about franchise earnings and profit disclosures.
Press release - It is about Leads, leads, leads ...
Real Estate know-how:
What To Include on your Website Top Ten
Why Every Agent Must Have A Website
How To Work With a Home Staging
Online Application - Non-Disclosure Agreement - If you want to get more please fill out both online application and NDA Agreement. We will send you our UFOC disclosure.
John Vanhara
President
EastBiz.com, Inc.
Office: 702-212-3513
info@millionsaver.com
Regional managers wanted. Pleas contact us if interested in this opportunity.